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Seller's Guide

A Step-by-Step First Time Seller's Guide

Putting your home on the market can be a stressful process, especially when you don’t know what to expect. Fortunately, with the help of an experienced agent and this easy to follow guide, you can smoothly complete the process. Following these steps will help you prepare so you can get organized and sell your home for the best price possible.​​​​​​​

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Step 1: Understand Why You're Selling

What do you want to accomplish with the sale of your home? Do you want to make a certain amount of money that you can put toward a larger or nicer home? Do you need to sell it as soon as possible to facilitate a move to a new city or area? Once you understand your needs, you can better craft your offer. For example, if you need to sell quickly, you might want to price your home lower than if your goal is to make a certain profit margin. Make sure you convey these needs to your real estate agent once you choose one so he or she can adjust your selling price accordingly.

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Step 2: Determine Selling Price

Knowing how to price your home is one of the most important parts of the selling process. When you set a fair price in the beginning, you’ll get the most interest from other real estate agents and prospective buyers. Overpricing your home could lead to reduced interest, and underpricing leads to receiving less than what your home is worth. Working with a real estate agent is the best way to determine the right selling price for your home. An agent with experience can determine what other comparable homes are selling for, evaluate the current market, and may even suggest a home appraisal.

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Step 3: Start Preparations

If you’ve kept your home in showroom condition since you’ve lived in it, you’re in the minority of homeowners. Once you price your home, it’s time to start getting it ready to be shown to potential buyers. This includes getting rid of clutter, depersonalizing the space so that buyers can envision themselves in the space, making any small repairs, and doing a deep clean to make sure your home is in pristine condition.

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Step 4: Develop a Marketing Strategy

I will develop a marketing strategy that is perfect for advertising your home. This involves listing the home and then driving the right people to that listing through social media campaigns, agent-to-agent referrals, traditional media, or SEO advertising. My team creates a marketing campaign that aims to get the most possible traffic to your listing in the first three weeks after becoming a client.

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Step 5: Evaluate Offers

Receiving an offer is an exciting part of the process, but it doesn’t mean the journey is over. I will evaluate each offer and make sure the party making the offer is prequalified or pre-approved by a mortgage lender and that their offer is acceptable to you. If the offer is too low, you can make a counter-offer or offer other ways to bridge the gap, such as covering some or all of the closing costs, making repairs, adjusting the move-in date, or leaving some appliances or fixtures for the new buyer.

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Step 6: Accept an Offer

Once I deem the offer is acceptable, I will review the proposed contract to make sure it’s all in order and includes the necessary components such as deposit amount, down payment, financing, inspection rights and repair allowances, contingencies, settlement date, and a list of fees and who will pay them. When both parties have agreed to the term, a final contract will be prepared by your agent.

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Step 7: Get Ready to Close

You have accepted an offer and are now very close to the end of your selling journey. But first, you and the buyer must make a list of what needs to be done before closing. In some cases, your home may need to be formally inspected, surveyed, and appraised. In other cases, major or minor repairs will need to be made before the house can close. I will head up efforts to develop and execute this list, get each action item paid for by the correct party, and make sure everything is in order by the closing date. A few days before the closing date, I will call the company closing the transaction to make sure everything is ready to go. If you haven’t done so already, you also need to make arrangements to move out of the home so the new buyer can take possession.

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Step 8: Close

You’ve reached the last step in the seller’s process. When you close on a home you are selling, you are legally transferring ownership of the property to the new buyer. I will meet with the company closing the transaction to sign the final paperwork and go over any issues that have not yet been taken care of. During this time, you can also make plans with your real estate agent to handle final details such as canceling utilities, cable, and lawn or trash services, changing the name on accounts that the new owner is retaining and ensuring the new owner has instructions for all appliances that will remain in the home.

Congratulations!

Once you have sold your home, you’re free to take the next step on your journey. Whether this is relocating to a new city, moving into a larger home, or downsizing and enjoying your life as empty-nesters, knowing all your selling responsibilities have been taken care of will help you achieve peace of mind for your new path.

Success Stories

Read what my clients have to say.
S. Jugovich

S. Jugovich

Best home purchase experience ever, even from Minnesota! My husband and I were on a quick getaway from MN to SW FL in May of this year. We had been talking about diversifying our portfolios with more rental properties for month...
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Karen C.

Karen C.

Realtor Heather Porrett is an amazing realtor! I couldn't ask for a better agent and advocate to guide me through the process of purchasing my piece of paradise. Because I was out of state, I relied on Heather to walk me throug...
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Carrie G.

Carrie G.

Heather went over and above the expectations of a realtor! She spent months (literally months) looking for the perfect condo for us. I went in only knowing that we wanted a place on the water as we're boaters and we had hoped t...
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Teresa W.

Teresa W.

Heather was extremely helpful with helping us buy our home while we were out of the area! She was on-site ensuring things ran smoothly and deadlines were met. Her constant communication and availability to connect during the pr...
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Gail M.

Gail M.

Heather was always available to answer our questions and provide any help we needed. I have had 12 real estate transactions and they have never gone so smoothly and easily. She worked extremely hard to get us the best price for...
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Susan H.

Susan H.

Heather is an outstanding realtor. I have never worked with anyone better - and we own multiple properties. She goes out of her way to make sure you get what you want. She even came back from vacation early to make sure we were...
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Greg L.

Greg L.

If you are looking for an agent that gets things done, then look no farther. Heather worked hard to get us the best possible price for our property. When issues popped up, she dug in, helping us overcome hurdles that could have...
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Teresa W.

Teresa W.

Heather was extremely helpful with helping us buy our home while we were out of the area! She was on-site ensuring things ran smoothly and deadlines were met. Her constant communication and availability to connect during the pr...
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Linda A.

Linda A.

Heather is definitely the go-to realtor if you want to sell your home. She went above and beyond for us. She quickly and efficiently handled all our concerns, no matter how trivial they were! She is a gem amongst agents! You wi...
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Sue & Skeeter

Sue & Skeeter

We'd give Heather 10 stars if that was an option. She is a fabulous realtor who is relentless in finding you the property of your dreams. She listened to what we wanted and never disappointed us when we went to look. It took us...
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Peter T.

Peter T.

Heather worked tirelessly to market our house in Cape Coral in Spring 2024. She is totally on top of the market and kept us apprised as conditions evolved without pressuring us. Her energy from the first day we met to the day w...
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Joey M.

Joey M.

If there were more than five stars, I would gladly give that to Heather! If you look up Energizer Bunny in the dictionary, I'm sure you'll see a picture of Heather and her team at Aubuchon! In my opinion, Heather is the hardest...
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Mark C.

Mark C.

It is rare to find a buyer representative who is not combative and is difficult to work with. Heather is quite the opposite. While fully advocating for the best possible outcome for her clients, she is very sensitive to the sit...
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Thomas M.

Thomas M.

Heather was an amazing realtor! She found me exactly what I was looking for and was such a pleasure to work with. Very knowledgeable and professional, I highly recommend it!
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Blake E.

Blake E.

Over the past 35 years, I have had experiences with numerous real estate agents. Selling and buying 14 properties has given me some incite. Heather was contacted and came to meet me and my wife. She brought a complete and print...
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